Be Excellent To Each Other

Microsoft and Yahoo! have finally agreed an online search and advertising partnership in a bid to rival Google.

The revenue sharing deal is expected to be announced later today, more than a year after Yahoo! rejected a $47.5 million (£29 million) takeover bid from Microsoft and Yahoo!'s attempt to strike a search advertising deal with Google fell apart under regulatory scrutiny.

Under the expected deal, Microsoft's new Bing search engine will power Yahoo!'s searches while Yahoo! will handle advertising sales. The companies will use Microsoft's advertising technology to deliver appropriate ads alongside search results.

http://business.timesonline.co.uk/tol/b ... 731407.ece

Yay! Finally I won't have to use SHITTY Microsoft AdCenter anymore, and I'll get to use Yahoo's sort-of-okay-in-comparison-but-still shit-compared-to-Google AdWords-one.