Be Excellent To Each Other

"The product placement and forcing of the brand onto us was over the top," Wallick continued. "I understand who was sponsoring it and where the money to produce this event was coming from, but when I am no longer allowed to have easy access to water in order to hydrate myself after sweating under bright lights for hours because it wasn't Mountain Dew, then we have a problem."

The final nail came at the end of the first - and only - day of filming when CEO of brand energy company Protagonist, Matti Leshem, badgered them with such idiotic questions as "Do you think you're at an advantage because you have a pretty girl on your team?"

Wallick, frustrated and angry, explained "we were at an advantage because I'm a damn fine programmer and game developer. We were at an advantage because my skills allowed us to be at an advantage - not my 'pretty face.'"

Lesham reacted by turning to the other two teams and asking them, "Do you think the teams with women on them are at a disadvantage?"

Who thought software development would make a good spectator sport? It's not even fun for the participants.